Track Easter Bunny celebrated the 10th anniversary of tracking the Easter Bunny’s journey. We tracked the Easter Bunny as he made his way all around the globe and delivered over 3 billion baskets to good girls and boys.

The Track Easter Bunny website, www.trackeasterbunny.com, which started tracking this year’s journey on Saturday, April 11th, features email from the Easter Bunny, a countdown, games, activities, and more.

New and Improved Easter Bunny Tracker

The Easter Bunny Tracker was new and improved for 2020, making it easier than ever to track the Easter Bunny. We made lots of improvements; and will be making much more for 2021.

Some of the highlights this year included:

1. No more refreshing: You’ll no longer have to manually refresh the Easter Bunny Tracker to see the latest in terms of the Easter Bunny’s activity. The information updates automatically, so you never have to update the page yourself.
2. Better tracking: Keep better tabs on the Easter Bunny in real-time. You can track even more real-time data on the Easter Bunny than you ever have before, including: his current location, the number of baskets delivered, the number of carrots eaten, his last stop, and his speed.
3. New responsive website version: You can now view the Easter Bunny Tracker from your Desktop, tablet, or even your smartphone. In short, the website version now supports multiple devices and provides you with an excellent user experience. No zooming in required.

Official Easter Bunny Tracker app for Android

This year, Track Easter Bunny launched the Official Easter Bunny Tracker app available in the Google Play store, so parents and children can track the Easter Bunny on their smartphones and tablets. Because our project is not funded by outside sources, we charged a small fee to support development and continuous improvements to the Easter Bunny Tracker. We did better than expected, with nearly 1,000 paid downloads.

Launch of EasterBunnyTracker.com website

We successfully launched www.EasterBunnyTracker.com to help with the high-demand of our bunny tracking service. We put our exact-match premium domain name to good use. The site was met with rave reviews and plenty of press, from Yahoo! Lifestyle to KWQC-TV6. EasterBunnyTracker.com hosts a shop, games, and much more.

2020 Statistics

In terms of stats, this past week alone, the TrackEasterBunny.com website had over 200,000 users, and more than half a million pageviews. EasterBunnyTracker.com in its debut week had nearly 50,000 users visit the site and enjoyed over 200,000 pageviews (Statistics provided by Google Analytics).

We also continued to increase our social media presence by launching YouTube and Instagram pages. Track Easter Bunny now has over 25,000 Facebook likes and so far this year, has more than 6,100 followers on Twitter.

Our Track Easter Bunny newsletter has over 1,000 subscribers, and as of Easter 2020, Easter Bunny Email has nearly 9,000 subscribers. With Easter Bunny Email, you can get personalized email messages directly from the Easter Bunny.

Thanks to all our users

It takes a lot of work to track the Easter Bunny, and we thank you for your time, patience, and support.

Our online presence in each search engine has strengthened so much, that all you need to do is simply type “Easter Bunny Tracker” into each search engine to get started.

We plan to leave up the interactive Easter Bunny Tracker for several hours and invite you to explore the map.

We are so grateful to all our users near and far! Thank you to those who are using our service on a regular basis. We will do our best to improve our services.

Happy Easter to you and your family!

— The Track Easter Bunny Team